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About us
Through its Video Documentaries, The Fisher’s Voice aims to give a voice to the Irish seafood industry.
In their own words and in their own wheelhouses, fish holds, engine rooms, factories, markets, shops and offices, interesting people in all parts of the Irish seafood sector tell their stories.
The Business of Fishing
Irish fishers all around the coast are the primary producers in a billion euro business. Hardworking generations of men and women; boat owners, skippers, deckhands, engineers, processors and a new generation of equally hardworking aquaculture entrepreneurs risk their lives and livelihoods to bring ashore some of the best food that any human being will ever eat, fresh from the deep blue sea.
We are privileged on the island of Ireland. In the European Union, only Cyprus, Malta and ourselves are surrounded by water. Of the three, only ourselves has a coastline to the mighty Atlantic Ocean, a vast ecosystem that stretches for thousands of kilometres to the west. On this island we are uniquely positioned to work with nature, to harness the knowledge we have gained over hundreds of years at sea. Irish Fishers know how to work in tandem with the sea. They take what nature provides but leave what nature needs, in much the same way as those on land each year harvest the fruit that nature provides, but leave the trees. Irish fishers know that next year is only a heartbeat away. Fish stocks are tomorrow’s bread, and must be conserved.
We are privileged on the island of Ireland. In the European Union, only Cyprus, Malta and ourselves are surrounded by water. Of the three, only ourselves has a coastline to the mighty Atlantic Ocean, a vast ecosystem that stretches for thousands of kilometres to the west. On this island we are uniquely positioned to work with nature, to harness the knowledge we have gained over hundreds of years at sea. Irish Fishers know how to work in tandem with the sea. They take what nature provides but leave what nature needs, in much the same way as those on land each year harvest the fruit that nature provides, but leave the trees. Irish fishers know that next year is only a heartbeat away. Fish stocks are tomorrow’s bread, and must be conserved.
Fishing and Technology
The Fisher’s Voice is of its time. Yes, the internet and social media have been around for a long time. However, it is only in very recent times that the technology around large volumes of hi-speed mobile data has advanced to the point where, in and around many harbours, most fishers can now access High Definition video content on their phones all day long.
Our video documentaries are all produced on location in fishing communities around the Irish coastline. We are proud to be based in Kilmore Quay, where fishing and fish processing is rightly and correctly valued and respected for the important social, natural and economic activity that it represents.
We listen to, communicate with and inform the Irish seafood Industry. Our documentary video style is to encourage people to speak their minds, to open their hearts, to share their hopes, dreams, joys, disappointments, and exasperations.
Our video documentaries are all produced on location in fishing communities around the Irish coastline. We are proud to be based in Kilmore Quay, where fishing and fish processing is rightly and correctly valued and respected for the important social, natural and economic activity that it represents.
We listen to, communicate with and inform the Irish seafood Industry. Our documentary video style is to encourage people to speak their minds, to open their hearts, to share their hopes, dreams, joys, disappointments, and exasperations.
Bridging the Communication Gap
Our fishers are at sea most of the time while there are millions of consumers living in cities and towns. Their paths don’t cross very often. It is not anybody's fault that so many city dwellers don’t know what is involved in bringing ashore a haul of fish. That is just what happens when two different communities live in parallel universes. How could they know what scallop gear is, or what a pot hauler is, or why a V notch is important, or what words like pelagic and aquaculture mean?
The Fisher’s Voice hopes to bridge some of this gap. Nobody can tell the story of why seafood is good food better than the fishers themselves. Nothing beats seeing the effort, skill and training that it takes to bring home and land fresh fish on a pier, and to see it whisked away for processing and made ready for the markets within hours. Seeing is believing.
That is why The Fishers Voice is of its time. In the twenty-first year of the twenty-first century the stars have aligned in all areas, rural and urban, to bring together the technology, the mobile data capacity, the proliferation of devices, the penetration of Facebook, Youtube and other platforms to begin moving people away from watching television and on to viewing purpose-made quality video content on their phones instead.
In time The Fisher’s Voice can showcase to urban consumers how highly skilled, qualified and trained the personnel of the Irish Seafood Industry are. It can demonstrate the expertise, effort and sheer hard work that goes into every single fillet of fish. Seeing is believing. Ireland's fishing communities are masters of their craft, and the tradition and heritage associated with the fruits of the sea is the pride of our entire nation. Everybody at all levels in the Irish Seafood Industry deserves the public’s respect and admiration for their ability to work with nature to produce such good quality healthy food.
The Fisher’s Voice hopes to bridge some of this gap. Nobody can tell the story of why seafood is good food better than the fishers themselves. Nothing beats seeing the effort, skill and training that it takes to bring home and land fresh fish on a pier, and to see it whisked away for processing and made ready for the markets within hours. Seeing is believing.
That is why The Fishers Voice is of its time. In the twenty-first year of the twenty-first century the stars have aligned in all areas, rural and urban, to bring together the technology, the mobile data capacity, the proliferation of devices, the penetration of Facebook, Youtube and other platforms to begin moving people away from watching television and on to viewing purpose-made quality video content on their phones instead.
In time The Fisher’s Voice can showcase to urban consumers how highly skilled, qualified and trained the personnel of the Irish Seafood Industry are. It can demonstrate the expertise, effort and sheer hard work that goes into every single fillet of fish. Seeing is believing. Ireland's fishing communities are masters of their craft, and the tradition and heritage associated with the fruits of the sea is the pride of our entire nation. Everybody at all levels in the Irish Seafood Industry deserves the public’s respect and admiration for their ability to work with nature to produce such good quality healthy food.
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Sean Moroney, B.Tech., Producer
Passion
The Fisher’s Voice is produced by Sean Moroney.
Sean is an honours graduate of the University of Limerick. After spending a couple of years teaching in northern Spain, Sean worked during the nineteen nineties with various technology companies including IBM, before taking over as marketing manager at the state’s largest Internet Service Provider, Eircom.net.
Since then, for nearly twenty years now, Sean has busied himself with running the family business, doing a couple of post graduate diplomas, getting married to Aoife and having three magnificent children.